Fashion Park Outlet Center is the first and only Factory Outlet Center in Serbia. It is set in a highly visible location adjacent to the main international highway, with a primary catchment area of 2.8 million people. Fashion Park is located at only 30 minute drive from two largest Serbian cities, Belgrade and Novi Sad.
Fashion Park Outlet Center was developed by BlackOak Developments, with Merin Holdings as one of the shereholders. The Center’s open scheme, set in a stunning village design, offers an exceptional shopping experience. Fashion Park Outlet Center successfully opened its first phase of 15,000 sq. m and 65 retail units in April, 2012. The Outlet Center has 2,000 parking spaces, coffee bars, restaurants, and an indoor and outdoor playground area for children.
The Center’s successful opening revealed high consumer demand for this kind of retail project in Serbia resulting in more than 5 million visitors in the first four years of trade.
Fashion Park Outlet Center in Indjija is attracting a mix of reputable European and international designers, high street and sports brands. The center provides high quality, excess stock of famous brands at discounted prices in a high value environment and has become a well-known family leisure and shopping destination.
Merin Tower development site holds plot area of 7,831 sq. m, located in very center of New Belgrade. Site has predominantly commercial use zoning – minimum of 51% commercial contents to be developed in combination with residential. Maximum building height is 100 m which allows for gross buildable area (GBA) of approx. 60,000 sq. m above ground and three levels of underground garage. Future development has a potential to be one of the modern symbols of the city.
Subject development zone is considered as one of the most attractive mixed-use development locations in the whole Belgrade, especially favourable for commercial contents. Along with the extensive development, subject zone will become new transportation hub of the city with the constuction of new main bus station and complete renovation of existing train station.
Merin Business Park development site holds plot area of 8,623 sq. m, it is located at the same micro-location as Merin Tower and characterized by same urban zoning parametres – minimum of 51% commercial contents to be developed, max. 100%. Development is conceptualized as a combination of several lamellas with 12 and 32 m building height. Adopted urban planning documents are allowing for total development of approx. 35,000 sq. m GBA above ground and two levels of underground garage.
As already said, subject location is considered as one of the most attractive development zones of Belgrade
Merin Plaza represents the most recent exclusive investment of Merin Holdings and currently represents the most exclusive residential project in Belgrade.
Development project envisages construction of residential building of approx. 8,500 sq. m net buildable area (NBA), including 26 exclusive apartment units, 7 retail units on the ground floor and 81 parking lots located in three levels of underground garage.
The project achieved sale prices that are significantly above the market averages which reflects unparalleled quality of the project, its unique characteristics and high level of exclusivity.
Subject retail structures represent supermarkets located on the prominent locations within major Serbian cities. All properties are 100% leased to major regional retailer “Mercator S Serbia” and have uniformed long-term lease agreements, operating under the brand Roda Cash & Carry. Total gross leasable area (GLA) of six subject retail structures amounts to approx. 22,700 sq. m.
Overview of individual asset GLA’s is presented in the following table: